Informa Markets, the organiser of Malaysian International Furniture Fair (MIFF), the biggest industry show in South-east Asia, has postponed the show from 1st-4th September 2021 to 8-11th March, 2022.
MIFF's 26th edition will be held at the Malaysia International Trade & Exhibition Centre (MITEC) and Putra World Trade Centre (PWTC).
In the absence of a physical show in 2021, the third edition of MIFF's online exhibition, MIFF Furniverse, will take place this August.
Dato’ Tan Chin Huat, founder and chairman of MIFF, says: “We regret that we are unable to bring MIFF’s physical event back this year, though we miss our show, exhibitors and visitors so much. However, we have never stopped connecting the global furniture market and providing trade opportunities to exhibitors and buyers.”
MIFF Furniverse concluded its second edition on 12th March 2021, having attracted 67 exhibitors and 1703 buyer visits from 101 countries and regions – an increase of +35.5% from the first edition in August 2020, contributing to a total of US$4.55m sales generated over the five-day live event.
A good number of buyers from Asia attended, followed by attendees from Europe and North America. It also involved new buyers (31% of the total) who had not visited MIFF before.
“We are glad to receive advanced bookings from new exhibitors to join the third MIFF Furniverse based on real business achieved from the last two editions," continues said Dato’ Tan. "The online exhibition connects the industry and furniture community at this challenging time – it has proven its effectiveness to help global buyers accomplish their business needs with the absence of a physical show.”
Alan Wogan, of Ireland's VIDA Living, commented: “Absolutely the best show MIFF has put on in these difficult circumstances. It was great to have a shop window to look into - the first for such a long time.”
MIFF is the largest marketplace for Malaysian exporters and their predominantly wooden and upholstery furniture for home and commercial use, and offers the widest range of office furniture in the region.
Find out more about MIFF Furniverse in our interview with general manager Karen Goi in May's issue of Furniture News.
