20 July 2024, 18:02
By Furniture News Jul 13, 2023

New event bolsters Asian show circuit

With more than 16 years of experience in the furniture event industry – including 14 editions of VIFA EXPO – Lien Minh Company is introducing the Vietnam ASEAN International Furniture & Home Accessories Fair (VIFA ASEAN) 2023, which will be held from 29th August to 1st September at Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City, Vietnam.

Vietnam’s goal is to become the furniture trade hub not just of the ASEAN region, but of the world – and VIFA ASEAN promises to help the country realise this target, as well as introducing Vietnamese and ASEAN furniture brands to an internaitonal audience.

VIFA ASEAN 2023 has been co-organised by the Vietnam Chamber of Commerce and Industry branch in Ho Chi Minh City (VCCI-HCM) and the Vietnam Coconut Association (VCA), further increasing its influence and credibility with key international organisations and buyers.

Alongside indoor furniture, VIFA ASEAN will feature a variety of product categories including: outdoor/garden furniture; eco-friendly/recycled products; handicrafts and home decor; wooden resources; and machines, equipment and hand tools – providing opportunities for global buyers to experience and discover some of the region’s most unique furniture and home decor designs, many of which incorporate popular and innovative materials.

Enhancing its role within South-east Asia’s supply chain (with the strapline, ‘One show – One place to Global’), VIFA ASEAN will host pavilions from countries including Malaysia, Indonesia, Singapore, the Philippines and more, in order to introduce and create opportunities for buyers and importers to explore unique displays of regional product.

VIFA ASEAN is just part of a major Asian furniture show circuit taking place this autumn, which also comprises: KOFURN (Korea, 24-27th August); CIFF Shanghai (China, 5-8th September); Maison Shanghai/Shanghai Furniture Fair (China, 11-14th September); Furniture China (11-15th September); and IFFINA (Indonesia, 14-17th September). 

VIFA ASEAN is set to feature more than 1400 booths and in excess of 350 indoor and outdoor furniture exhibitors, across some 20,000m2. 

“We expect VIFA ASEAN to connect international buyers with prestigious indoor and outdoor furniture manufacturers and the region’s suppliers, helping them find the right furniture sources in Vietnam,” concludes Lien Minh Company.

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