29 March 2024, 01:39
By Furniture News Oct 17, 2014

Strong home category sales for John Lewis

This week has seen a steady increase in sales for John Lewis as the cooler weather starts to have a positive impact across all directorates. The start of the week was particularly strong, with sales softening slightly approaching the weekend.

Both shops and online had good increases. In shops the best performances were from Chichester, Poole, High Wycombe, Ipswich and Chester. It was also a record week in sales for Heathrow.

Online sales continue to be strong, along with good traffic conversion.

The best assortment growth came from the Home directorate, up 15%. Sales of big-ticket items were well supported by both pick-up and gifting. Christmas shop was up 13% after a successful launch. As the nights are drawing in, Lighting has seen a 16% increase.

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