Loaf has appointed Anne Blixen-Finecke as its new CFO. 

Anne joins having spent three years at Debenhams. As commercial financial director, she led the finance business partnering function, having financial oversight for all commercial and operational business areas. Prior to joining Debenhams in 2016, Anne held various senior finance management roles at Marks & Spencer and Tesco. 

At Loaf, Anne will lead the business on all aspects of finance, IT and compliance. She will also play an active role in shaping Loaf's long-term growth strategy as the company embarks on ambitious plans to double sales and profits over the next five years.

Charlie Marshall, founder and CEO of Loaf, comments: "We’re very excited to have Anne join us at Loaf. She’s a terrific talent with a superb track record and a wealth of experience. Anne was a crucial hire as we look to take Loaf to the next level, and I have no doubt she’ll achieve great things here." 

Founded in 2008, Loaf has been one of the UK’s fastest-growing furniture companies, reaching a turnover of £48m in 2018/19, and qualifying for the Virgin Fast Track 100 four years in a row. Loaf continues to deliver strong growth and is on track to see a double-digit rise in profits when its financial year ends in March.