ScS has announced a three-year commercial partnership with consumer interior design print and digital title, Ideal Home.
The partnership will see ScS launch exclusive ranges in partnership with Ideal Home in 98 stores nationwide and on its website.
Ideal Home is one of the UK's most trusted authorities when it comes to home design, and has been sharing accessible and affordable advice for over 100 years. With the partnership, ScS will have the opportunity to build on its relationships with houseproud consumers and bring products to the market that meet their demands.
The first ranges to have launched are the Maisy and Flo sofas.
James Heese, commercial director at ScS, comments: “Our partnership with Ideal Home is the latest in a number of exciting developments for ScS as we support our customers to create a home they love. This partnership is particularly exciting as Ideal Home is the leading authority on home trends in the UK, and has been for over 100 years. ScS has collaborated with the Ideal Home team to create stylish and affordable ranges.
“We’ve been thrilled with the positive customer feedback to date and look forward to collaborating with Ideal Home over the next three years.”
Heather Young, editor at Ideal Home, adds: “We know what our readers are looking for, as well as what products are right for today's market, so we’re excited to be working with ScS to deliver on-trend interior pieces. We’ve got a long history of supporting consumers with navigating key decorating decisions, and ScS’ expertise in bringing these products to market make this an ideal partnership.”