Italian sofa brand EgoItaliano has opened its flagship UK showroom in Camberley, Surrey.

The showroom has been launched in partnership with Park Street Design, and can be found on Park Street in Camberley. 

The store introduces Surrey residents to the modern and colourful furniture of Egoitaliano, including sofas, armchairs and living furniture. The interiors of the showroom, designed by the Egoitaliano design team, reflect the bold and playful nature of the furniture, creating an environment "that is both inviting and exhuberant". 

Sam Faruqi, UK agent for Egoitaliano, says: “The new showroom in Camberley is an important step for Egoitaliano’s expansion in the UK, being the second dedicated showroom. It's also a great addition to Camberley, which is currently undergoing a major regeneration led by Surrey Heath Council.”

This is Egoitaliano’s second dedicated UK showroom, the first located in BlueWater Shopping Centre in Kent. 

Egoitaliano was founded in Matera in 2007, and markets its designs through a commercial network of qualified resellers and single-brand stores.