Bensons for Beds is opening its newest UK store, on Merry Hill Retail Park, on Friday 12th September, taking on 7,250 sqft of trading space and employing four staff from the local area.
The opening comes as the brand continues to gain market share across its core bedroom categories, building on gains made in the last two years. These advances follow investment made in its sleep advisor training in-store, continued offering of value for money, new product launches and investments in its digital capabilities.
Bensons Dudley manager, Russell Merchant, says: “We are really excited about opening our store in Merry Hill and expanding the Bensons brand further in the West Midlands. We’re obsessed with sleep, always wanting to offer our customers the very latest and best in sleep tech, and we have a fantastic range on display in the new store."
