Breasley (UK) has announced the appointment of Mark Hughes as sales director for the UK, with effect from November 2022.
Mark will lead the sales development and growth of the UK market as Breasley (UK) continues to build on recent investments in infrastructure and product development.
The business, based in Ilkeston, Derbyshire, is responsible for one of the most diverse ranges of vacuum-packed mattresses in the UK, and is a specialist manufacturer of own-label mattress and pillow brands.
Mark was previously sales director for Millbrook Beds, and brings over 32 years of experience to Breasley – 10 of them with the Breasley brand itself.
“Mark brings a solid foundation of experience across business development and sales growth within the mattress industry,” says Breasley (UK) COO, Bob Badman. “Mark’s ambition and skillset is a perfect fit for us at Breasley as we look to further develop our customer-focused approach and continue to upscale the business.”
While at Millbrook Beds, Mark trebled the volume of business within the independent sector over a four-year period.
Mark comments: “The role represents a challenge that I am greatly looking forward to and comes at an exciting time for the brand as it continues widespread investment. This signals a clear commitment to a future that embraces our retailers’ needs in today's challenging climate."