25 May 2024, 11:50
By Furniture News Oct 05, 2015

British luxury brand Savoir Beds continues Asian expansion

Luxury British bedmaker Savoir Beds has opened a new concession in Seoul, South Korea. Located in the recently-opened Hyundai Department Store in Pangyo, the new showroom is close to one of the city’s most exclusive neighbourhoods, the Gangnam District – known as the ‘Mayfair of Seoul’.

Following the opening of the new department store, the new Savoir showroom displays Savoir's luxurious hand-crafted beds. Finished to an exceptional standard, the showroom boasts the classic Savoir style, with hints of gold, a white backdrop and craft materials on display.

The compact 70 sq m space marks Savoir’s continued expansion, with 13 showrooms now operating worldwide.

Alistair Hughes, founder and MD of Savoir Beds, says: "We’re very excited to have furthered our expansion in Asia to South Korea’s capital – we believe that Seoul will be a fantastic and prosperous new location. What’s more, we’re not stopping here – we have big plans for the coming months and are almost ready to announce another new opening in Asia, adding to existing showrooms in Shanghai, Beijing and Taipei. Watch this space."

The new Seoul concession is now open for business, and will be managed by Bjohn Kim.

The new showroom's address is as follows:

8F Hyundai Department Store Pangyo
541 Baekhyeon-dong, Bundang-gu, Seongnam-si

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