27 May 2024, 13:52
By Furniture News Nov 26, 2021

CGI specialist sponsors show awards

With just a few days left for January Furniture Show exhibitors to enter The Furniture Awards 2022, creative digital agency Orbital Vision has pledged to again sweeten the winners' experience by offering each a voucher for its CGI services, to the value of £2000.

Launched in January 2015 by Furniture News in partnership with the January Furniture Show, The Furniture Awards are now an integral part of the exhibition. The 2022 awards will follow a new format, with entrants asked to explain why their business is leading the pack in one of the following categories: Sustainability; Best of British; Value; Design Innovation; and Global Player.

“The awards are a great way to highlight some of the best launches and top businesses involved with JFS," says Orbital's MD, Rob Walker.

"We are offering each winner the chance to have their products built in CGI to create some fantastic photorealistic imagery. Whether that be lifestyle shots or product cut-outs, the winners will be geared up with marketing collateral for the coming year.

"Using the latest software, cutting-edge hardware and years of experience and creativity, our unreal team of creatives create incredible imagery and 3D models on a daily basis. CGI allows our clients to bring an upgraded shopping experience to their customers, and has vastly improved their online capabilities through us bringing their products to life.”

Take a look at how Orbital approached previous winners here.

“We’re overjoyed that Orbital is sponsoring The Furniture Awards again this year, and is offering each winner a chance to sample their impressive CGI marketing services. From lifestyle imagery to product configurators, Orbital’s offer is helping progressive retailers and suppliers arm themselves for the future of selling – and we’re happy to see them spread the word through their generous set of prize packages,” says the awards' co-ordinator, Paul Farley, editor-in-chief, Furniture News magazine.

January Furniture Show exhibitors can find the entry form on the show website, and must enter by Friday 3rd December 2021. The entries will be assessed online, with the shortlist and winners announced in January, ahead of the show.

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