29 May 2024, 22:18
By Furniture News Nov 12, 2013

Dedicated FIRA members' area at Interiors UK 2014

An exclusive offer, only available to members of the Furniture Industry Research Association (FIRA), will enable companies with a turnover of less than £2m to exhibit at next year’s Interiors UK. Members of the association are being offered the opportunity to exhibit in a special dedicated membership area at a reduced rate of 25%, as well as waiving the registration fee of £504.

This Furniture Industry Research Association is working in partnership with the organisers of Interiors UK 2014, UBM, to provide this opportunity to members. As a late-deal, it is only available to companies who are not already booked to appear at the show.

Inga Wells, head of marketing for FIRA International, says: “Exhibitions can bring great rewards by helping you to build brand reputation, increase awareness and provide the opportunity to show off your new products and services. However, the cost and time involved can sometimes be a little daunting to those smaller organisations.

“In response, we are pleased to announce this special rate, in partnership with UBM, and I hope that Association members wishing to attend the show may find it easier with this fantastic deal. The Furniture Industry Research Association members’ area will be clearly defined with our membership logo, highlighting your commitment to helping raise standards within the furniture industry.”

There is a choice of 9 sq metre stand at the reduced rate of £1,512 (original price £2,043) or a 15 sq metre stand at the reduced rate of £2,520 (original price £3,405).

The stand will have everything required to for an easy set up - including walls, carpets, fascia board with the company name. Once the stand is booked, exhibitors will need to organise electrics and bring products and display boards.

This deal also ensures promotion in the show catalogue, and the association will actively promote members who will be attending via the website and within press releases before and after the event.

For those who wish to book a stand, please contact Stephen O’Connor at UBM by emailing stephen.o’[email protected].

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