Dusk plans to open a pop-up shop in Westfield London on 6-8th September, which will showcase a selection of the brand’s bestselling products across its living room, bedroom, dining and garden collections. Visitors will benefit from 15% off any purchases made on the stand, and there will also be a chance to win prizes.
New research conducted by the homewares specialist has also revealed how sleep habits differ across the nation.
The research found that 42% of Londoners would rather sleep alone than with another person, and 22% of Londoners would choose cuddling with their pet in bed over cuddling with their partner – much higher than the national average go 16%.
Indeed, 46% of the capital's residents also reported that that they find the person with whom they share a bed annoying – the study found that snoring was the most frustrating to Londoners (68%). This was followed by stealing the covers (53%), tossing and turning (47%), sleeping with light on (44%), and sleep talking (39%).
Sian Guest, Dusk's head of brand, comments: “Sharing a bed isn’t always easy, as so many factors can impact how we sleep. But if you are repeatedly finding certain aspects of your partner’s slumber frustrating there are a few ways to help.
“Sleep is so essential to your wellbeing, so it is important to be completely honest with your partner. If their snoring or nightly twitching is keeping you awake, let them know so you can address it together. Similarly, if it turns out that you are the annoying offender, be open to how you can change any sleep habits."
