The Leisure and Outdoor Furniture Association (LOFA) has launched a new website to strengthen its role as the UK’s leading voice for outdoor living.
The redesigned platform combines fresh design with practical tools to showcase members, support retailers, and highlight LOFA’s ongoing work to raise standards across the outdoor leisure sector.
Designed for today’s outdoor living market, the new site is geared toward the evolving outdoor living industry, and features: Member Showcase, a hub spotlighting LOFA members’ latest collections; Industry News, with regular updates covering member launches, collaborations and sector insights; Charity Partnerships, hhlighting LOFA’s partnerships with Greenfingers, Perennial, and Thrive; and LOFA Assured, a dedicated resource on LOFA’s safety initiative, ensuring all outdoor cushions meet UK fire-retardancy standards.
“With outdoor living continuing to grow in popularity, our new website ensures LOFA and its members remain at the forefront of the industry,” says GM Gina Hinde. “It’s a trusted resource for retailers, suppliers, and partners — one that celebrates the innovation, safety and quality that defines LOFA membership.”
