10 December 2024, 02:06
By Furniture News Nov 23, 2023

Naturalmat unveils Knutsford sleep showroom

Naturalmat, a pioneer in natural and organic beds and mattresses, has opened a brand-new showroom in Knutsford, south of Manchester.

The expansive 5000 sqft space promises to "redefine the shopping experience for those seeking the ultimate in sleep and comfort".

The new Knutsford showroom is home to a curated selection of Naturalmat, Naturalmat Baby and The Cornish Bed Company’s signature collections. With a commitment to sustainability and innovation, the space has been designed to cater to the diverse preferences and needs of all who visit.

The showroom features Naturalmat's largest-ever Sleep Zone - a unique concept designed to offer a complete and immersive sleep experience for customers testing mattresses and beds.

Naturalmat firmly believes that the only way to find the perfect mattress is to spend a proper amount of time trying it, therefore its Sleep Zones have been designed to provide each customer with the ideal atmosphere in which to do so, with features including ambient lighting, a soothing Devon soundtrack recorded on the banks of the river Exe where the Naturalmat workshop is based, a bespoke, nature-inspired scent, and an atmosphere of privacy conducive to sleep that evokes a sense of tranquillity and calm.

The walls of the showroom have been adorned with stories that showcase Naturalmat’s commitment to sustainable and natural materials. Customers will be encouraged to take their time, explore and discover the mattress that best suits their individual needs. 

Boasting a range from the Naturalmat collection including mattresses, beds, toppers, bedding, linen, and an exclusive line of Holmes Bespoke bedhead tapestries, the Knutsford showroom will also feature an extensive selection from Naturalmat Baby, including mattresses, bedding, bedlinen and children's furniture from partner brands including Troll, Leander and Stokke. Parents will find a kids' corner complete with table, chairs, colouring books and reading materials, providing a comfortable space for children.

Within the showroom, The Cornish Bed Company collection will also be on display, showcasing a range of their hand-crafted, cast-iron, brass and nickel beds, daybeds and accessories, all made using traditional Victorian casting techniques. 

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