Ingka Group, IKEA's parent company, has announced the appointment of Burce Gültekin as chief data and analytics officer of IKEA Retail (Ingka Group), effective October 2025, succeeding Francesco Marzoni.
Burce will take over his responsibilities, ensuring continuity while also bringing her own expertise and leadership approach to the role.
With two decades of professional experience, Burce has held several senior positions at leading international companies. She most recently served as CIO and chief data and analytics officer at FrieslandCampina, one of the world’s largest dairy companies, where she drove data and technology strategies for growth and optimisation. Prior to that, she was head of data and analytics and customer experience manager at financial services company NN, playing a pivotal role in shaping customer-centric strategies.
This responsibility reflects the growing importance of data-driven decision-making across the company’s sustainability and business transformation agenda, says Ingka Group.
“By combining her expertise in analytics with the strategic scope of her new role, Burce will ensure that Ingka’s work on climate, circularity, and responsible growth is underpinned by actionable insights and innovation”, says Parag Parekh, chief digital officer of IKEA Retail (Ingka Group). “Burce is known for her strategic vision, customer-first mindset, and her ability to build trust across teams – qualities that will be central as she steps into this new leadership role.”
