Furniture retailer Oak & More, which specialises in solid wood products, says it has delivered "market-leading" growth to become one of the most popular new omnichannel destinations for British shoppers, outperforming a challenging retail market landscape to deliver a +69% revenue increase for the year ended 31st January 2025.
Moreham Wood Ltd, which trades as Oak & More (formerly Oak Furniture Superstore), reported overall revenues of £30.9m, substantially up on the prior year’s sales of £18.2m, underpinning a £6.2m in profitability – in what industry analysts are describing as "a pivotal year of progress for the business".
Oak & More attributes the rise in sales – with the growth all coming in its online channel – to its enhanced consumer-facing proposition.
CEO Paul Isom says: “It has been a truly transformational year for Oak & More. We’ve proven that even in a challenging economic environment, our commitment to design and affordable quality resonates deeply. With strong foundations and a clear growth strategy, we are incredibly excited about the opportunities ahead.”
Since the year end, Oak & More has taken further steps to strengthen its position in the UK furniture market, transitioning from its former name (Oak Furniture Superstore), and rebranding all its channels under the Oak & More name in the summer. The retailer’s online shopping experience has also been revamped to reflect the new, refreshed branding, further driving online traffic and sales.
Oak & More is also backing bricks-and-mortar retail by opening a network of showrooms across the UK. The first opened in Peterborough in June, with two additional showrooms opening by the end of the year. This will be complemented with further stores throughout 2026 to offer wider national coverage.
The group has secured £8m in growth capital and working capital lines, to support its long-term ambitions, innovation in product development and a nationwide omnichannel expansion.
Paul adds: “The backing of our investors and banking partners underlines the confidence in our business model and momentum. But we are just getting started. Our ambition is to redefine what customers can expect from a furniture retailer.
“By offering design and quality at affordable prices, combined with speed of delivery, Oak & More is taking root as a trusted and go-to furniture retailer.”
