This month, the publisher of Furniture News magazine launches Connect – a next-generation trade directory. Enabling users to find relevant buyers and sellers via a printed edition and online, Connect has been designed to meet the specific needs of the furniture and furnishings industry – here’s how …
Businesses rely on quality partnerships, and this is particularly true of the close-knit world of the furniture trade, where good customers, suppliers and service providers can mean the difference between success and failure.
Today, there are more ways than ever for businesses to connect with one another. From traditional platforms such as print media, exhibitions and mail campaigns to search engines, apps and social networks – and not forgetting the importance of word-of-mouth referrals.
Connect brings together all the essential information, presenting a clear window to the trade across two simple formats.
Best of both worlds
First, there’s the online B2B platform at www.gmgconnect.com. By creating a profile, users can discover which companies can meet their demands, where to find them, and how to reach them.
This exhaustively-categorised record features contact details, products, brochures, videos and location maps, making trade information more accessible than ever – from the store, office, home, or on the move.
And by upgrading to Connect’s VIP package, they’ll discover a richer experience, including named contact details, the latest job vacancies, industry events and opinions, as well as updates from their favourite connections, and a quarterly email alerting them of new business entries.
They’ll also receive a copy of the printed directory, the first edition of which is available this month. Offering a wealth of business contact details alongside guides to the trade’s events and institutions, plus a special report exploring the relationship between consumer confidence and the furniture trade, this sizeable publication is a valuable guide to the industry.
Get connected
Offering a rich reference and communications resource in print and online, Connect promises to bring the furniture trade together like never before, and putting its associated industries – such as hospitality interiors products and furniture and joinery manufacturing solutions – within easy reach.
Visit www.gmgconnect.com, going live this month, to get started!
The printed Connect directory is available for just £95 as part of an introductory package that includes a 12-month subscription to Furniture News magazine and VIP membership of the online platform – call Claire Jones on 0044 (0)7493 391962 or email [email protected] to place an order. To discuss advertising opportunities, call Samantha Horscroft on 0044 (0)1424 776100, or email [email protected].
