Most retailers know that in order to exceed customer expectations, things have to change – and with more and more consumers now buying home furnishings online and/or consulting furniture retailers’ websites before visiting stores, the need for immersive omnichannel shopping experiences is undeniable, says 3D visualisation expert, HomeByMe …
But where should they start? And how can they select the right solution and partner?
3D space planning and product configuration solutions that grab customers' attention from inspiration to purchase are key to improving engagement.
These tools, the best of which have augmented reality (AR) functionality, allow buyers to customise products, superimpose items into spaces, design full rooms, and generate sharable high-resolution renderings, giving them confidence to make purchases.
Such technologies not only improve online shopping, but connect with and optimise in-store experiences.
Equipped with 3D visualisation solutions on tablets, sales can offer informed advice on products, access customer data, and collaborate on projects customers started at home, delivering personalised, seamless omnichannel journeys.
Enhance customer experiences with HomeByMe
Developed by Dassault Systèmes, a world leader in 3D experiences, HomeByMe is the front-runner in furniture retail digital transformation, offering solutions that elevate and interweave online and in-store shopping.
Product Configurator: Allows customers to customise products with photorealistic 3D views and AR functionality, showing how items will fit into homes.
3D Room Planners: Enable customers to design entire rooms, facilitate collaboration with sales, and ensure smooth web-to-store transitions.
Retail Operations Management: Automates administrative tasks, streamlines workflows, and unlocks customer insights, creating time for sales and improving product innovation.
Moving forward
To learn how to deliver a successful digitalisation initiative and enhance furniture retail businesses, download HomeByMe’s latest guide. This comprehensive resource answers the big questions furniture retailers have about digital transformation and explains how to achieve excellent ROI.
