09 January 2025, 11:46
By Presti Dec 06, 2024

Presti announces "ChatGPT moment for the furniture industry"

Two years ago, ChatGPT sparked an AI boom, but apart from automating emails, the furniture industry remained largely unchanged, writes Presti, the brand behind a solution capable of creatingAI-generated lifestyle photos of furniture in seconds …

Many believed AI would deliver immediate results, but it often requires expertise and lengthy implementation. Presti is the exception – the company empowers furniture manufacturers and retailers of all sizes to create professional staged images in seconds using AI, without the need for specialised skills or complex integrations. This means even smaller companies can stay competitive with industry giants.

The AI is easy to use. Users upload a photo of their product and describe, in simple terms, the environment in which the product should appear. Within seconds, Presti generates realistic scene images, saving time and money compared to traditional photography or 3D visualisation. Additionally, AI-personalised content promises up to 4 x higher conversion rates. Presti also prioritises data security and copyright – customers retain full ownership of the generated images.

Presti's success stories are now widespread across the furniture industry, with over 100 customers in Europe and the US.

"I'm confident that many have already come across a Presti-generated photo on a customer website without realizing it was AI," says Hamza Bennis, co-founder of Presti AI.

To further cement its position as a leader in the industry, Presti AI recently secured a $3.5m seed funding round, led by Partech and Y Combinator, known for backing tech giants such as Airbnb and Dropbox. This funding will enable Presti to expand its reach and enhance its technology, including the introduction of new features like fabric and color customisation within seconds.

The team is also exploring the potential of video, a new frontier that promises to further elevate the platform’s capabilities.

Interested companies can test Presti for free here, or contact Hamza Bennis at [email protected]).


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