Vorwerk Carpets has teamed up with Flair Rugs to distribute Scale Living, a collection of free-form individual carpet tiles that can be chosen and combined in endless ways so users can create a truly unique floorcovering.
As one of the UK’s leading distributors of rugs, Flair Rugs is dedicated to sourcing the best and most innovative rug designs, and will now offer retailers nationwide access to the Scale Living collection.
“Scale Living is such an innovative concept that it requires a specialised approach to floorcovering distribution to optimise market penetration,” says Ian Hammond, UK sales director for Vorwerk Carpets. “Our partnership with one of the UK’s leading rug distributors ensures that interior retailers of all stature can benefit from the unique opportunity presented by this cutting-edge interior design solution.”
The Scale Living collection from Vorwerk features a choice of three tile shapes in a wide variety of colours. Featuring a specially-coated backing, the tiles can easily be securely adhered to most smooth floors such as laminate or stone, yet should the need arise they can simply be peeled off and repositioned, making them hugely flexible.
“We at Flair are excited to be launching Scale Living into the UK and Ireland,” says Geoff Eden, sales and marketing manager of Scale Living. “This is a truly inventive product allowing bespoke creations for the individual. It’s rare for a genuinely innovative product to appear.”
