24 May 2024, 14:16
By Furniture News Dec 18, 2023

Swoon partners with Harvey Jones on modern kitchen

Following its recent collaborations with brands including Marks & Spencer and John Lewis, design-led furniture brand Swoon has partnered with kitchen specialist Harvey Jones to develop The Hove, a modern kitchen defined by Swoon's distinctive clean lines and texture, and Harvey Jones' quality, at "a competitive price point".

Customers can combine reeded and smooth finishes to achieve a personalised aesthetic, in a palette of eight colours.

Debbie Williamson, co-founder of Swoon, says: "We are delighted to further expand Swoon's presence in the UK through our carefully selected partnerships. This new collaboration with Harvey Jones is a perfect fit to introduce the Swoon aesthetic into kitchens – merging modern design with the undeniable charm of heritage kitchens. Our two teams have done an outstanding job of developing distinctive ranges that are designed to last."

Melissa Klink, Harvey Jones' creative director, adds: “Working with Swoon has been a delight. Their extensive expertise in understanding their customer, and the modern-day home obsessed, has allowed us to create a collection that evokes style, playfulness and functionality. The result is a beautiful kitchen that will work perfectly in traditional and contemporary homes alike, handcrafted with the renowned Harvey Jones quality and 45 years of expert craftsmanship.”

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