08 August 2025, 20:17
By Furniture News Jul 29, 2025

Hafren Furnishers – 60 years strong

Hafren Furnishers, Wales’ largest independent furniture retailer, celebrates 60 years of trading this month.

The furnishing business evolved in 1965, when Mike Morgan spotted a gap in the market while working his milkround in the Llanidloes area. He began to offer his customers the chance to purchase small pieces of furniture direct from his milk float, and the business concept of Hafren Furnishers was born. 

Today the business is run by son Tim (pictured), with an experienced team behind him. The original Llanidloes site continues to operate as the flagship store, while considerable expansion and modernisation has been undertaken to offer customers improved shopping experiences. 

Building on the company’s success, three years ago Hafren added a modern ‘concept’ furniture showroom in Aberystwyth, open seven days a week.

Both stores offer dedicated bed studios, in-store Stressless recliner studios, and the latest ranges of living, dining, bedroom and conservatory furniture. Giftware, bedding and accessories, rugs, lamps and pictures feature too. 

Tim says the philosophy remains unchanged from 60 years ago: "Offer customers leading furniture brands at the best possible prices, with exceptional service and free delivery across England and Wales." 

To mark its 60th year, the retailer is running a summer sale from 21st July (to coincide with the Royal Welsh Show) until the end of August.

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