Around 31% of first-time buyers purchase furniture before measuring the size of their rooms accurately, reports Co-Operative Insurance, and, of those, the lengths that some have had to go to when accommodating their purchases is extreme.
Furniture News says: “Few people want to move into an unfurnished home, but it can be difficult to find the sweet spot between product selection and delivery. As a retailer, once you’ve ascertained the position the buyer is in, all you can do is make recommendations – although detailed product spec sheets and good communication with a furniture-savvy delivery team can go a long way towards providing long-term customer satisfaction.”
Infographic created by wholesaler Manchester Furniture Supplies.
