Registration is now open for the 37th January Furniture Show (JFS), returning to the NEC Birmingham from 24–27th January 2027.
Bringing together more than 500 UK and international brands and over 50,000 products, JFS will once again provide an essential start to the furniture-buying year. From design-led launches and emerging names to trusted commercial bestsellers, buyers can discover, compare and source many of the collections set to shape the market in 2027.
The show is expected to welcome 20,000 buyers, including senior decision-makers from leading retailers, independent businesses and buying groups across the UK and internationally.
Spanning four curated halls, JFS places sourcing at its heart. Hall 1 – Premium Design will present a refined selection of brands recognised for quality craftsmanship, innovative design and elevated product offerings. Hall 2 – Home, Garden & Lifestyle will showcase the latest furniture, interiors, accessories and outdoor living collections.
In Hall 3 – Living, Dining & Cabinet, buyers will find contemporary designs and craftsmanship across living, dining, bedroom and cabinet furniture. Meanwhile, Hall 5 – Upholstery & Beds will bring together the newest upholstery, bed and bedroom collections across every market level.
New exhibitors for 2027 include Knitty Gritty, Estro Milano, Sofro, DHL Supply Chain, Apricot Sofa, WilliamSpace, Surya, Wersal and HomeEdit. They will join established names including Buoyant, Whitemeadow, Baker Furniture, Lebus, At The Helm, La-Z-Boy, Maxfurn, Skovby Møbelfabrik, Actona Group, Sits, Flexlux, Alfons Venjakob, 3C Candy Polstermöbel and Scatterbox.
Hall 5 will also spotlight specialist logistics and service providers including DHL, Grays Transport, Allports, Maxi Mover, Empire Delivery and Charnwood. Their expertise will help retailers and brands explore solutions across transportation, warehousing, delivery and supply chain management.
Beyond sourcing, a newly designed Lounge Bar will create a luxurious focal point in Hall 2. Featuring statement draping, layered textures, comfortable sofas and considered finishing touches, the space promises to provide an inviting backdrop for meetings and informal networking. The Lounge Bar will also host the official show party and Best Stand Awards on the Sunday evening, while happy hour will return on the Tuesday afternoon.
Visitors can also gain fresh perspectives at the Retail Revealed Live Stage, where experts will explore the issues and opportunities shaping the sector. The programme will include two Women in Furniture Network (WIFN) panel discussions, giving influential industry voices a platform to share their experiences and insights.
JFS will once again partner with The Furniture Makers’ Company, the furnishing industry’s charity. For 2027, the partnership will introduce a new initiative welcoming young people to the event, connecting emerging talent with brands, professionals and potential employers to help accelerate their journey into furniture careers.
VIP buyers will receive complimentary parking, refreshments and access to a dedicated VIP Lounge, supported by the VIP customer team.
Padraig Wallace, director of sales, says: “For 37 years, the show has brought the furniture industry together at the most important buying moment of the year. For 2027, we are building on that trusted legacy with an elevated show experience, curated collections and new opportunities to connect, celebrate and support the future of our industry.”
Register to attend next year's show for free here.
