15 April 2026, 20:53
By Furniture News Apr 14, 2026

Bensons engages workforce with digital transformation

Bensons for Beds has selected WorkJam as its new frontline operations platform. The move is set to digitally connect in excess of 1,800 members of staff across Bensons’ 178-store estate, its manufacturing facility in Cambridgeshire, national distribution network, and support centres in Accrington and Burnley. 

Bensons says the partnership marks a significant milestone in its ongoing transformation journey, and follows the retailer’s recent certification as a Great Place to Work. By implementing WorkJam, Bensons will consolidate multiple legacy systems into a single, unified platform designed to enhance communication, task execution, learning and colleague engagement. 

WorkJam’s capabilities will also provide retail staff with real-time visibility of their individual sales performance and earnings. 

“At Bensons for Beds, people sit at the heart of our transformation and future success,” says Carrie Westwell, chief people and culture officer at Bensons for Beds. “We’re investing in colleague capability and skill development to build on the expertise that already exists across the business. That means ensuring every colleague feels connected and clear on how they make a difference. WorkJam will give us a single platform that brings communication, learning, and performance together – and I’m excited about the journey ahead.” 

Leveraging WorkJam’s AI-enabled features and custom widgets, Bensons will be able to draw real-time data from existing systems directly within the platform. This will allow store staff to view sales performance, schedules, learning modules and operational tasks, all in one place.

“Bensons is bridging the gap between support centres and frontline colleagues across its UK locations," says said Steve Kramer, CEO and co-founder of WorkJam. "Strategy moves faster, productivity increases, and feedback flows both ways – all while reducing the complexity of managing multiple systems. We’re proud to be part of Bensons’ vision for its workforce, and this partnership shows the power of what WorkJam enables.” 


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