Oak Furnitureland is reintroducing its lower-threshold IFC offer ahead of its bank holiday sales events, to make the brand "more accessible to a wider target customer base", reducing the MOV from £1999 to £499 from 29th April to 27th May.
The retailer says the latest finance offer follows a successful three-week trial of a lower IFC threshold over the Easter period in March, which drove a strong uplift in sales.
CEO Alex Fisher comments: “Spring is the perfect time to consider refreshing your home. Our lower threshold IFC offer will make it easier than ever for customers to experience the style, quality and outstanding value synonymous with our brand.”