Loom Loft Furniture & Interiors has agreed to become the new principal stadium sponsor of Clitheroe Football Club, a two-year deal that will see The Shawbridge Stadium renamed to The Loom Loft Stadium.
This development builds on a strong existing relationship. Loom Loft has supported the club with pitch-side board sponsorship for the past five years.
The sponsorship sees the Loom Loft brand featured across the stadium, as well as in digital and print communications throughout the season.
“We’re absolutely delighted to support Clitheroe FC,” says Brad Hargreaves, BDM at Loom Loft. “As a family business born and based in the Ribble Valley, this partnership represents our commitment to giving back to the community that helped us grow.”
Loom Loft’s flagship store in Barrow Brook, Clitheroe has become a go-to destination for interiors, offering everything from bespoke sofas and statement dining to home accessories and lifestyle collections. Loom Loft has stores across the North West, in Preston, Bolton, Lytham and Batley, but its roots remain in Clitheroe.
Clitheroe FC sees the sponsorship as a major step forward. Danny Wilkins, acting chairman and first team player, says: “We're thrilled to partner with such a brilliant local business. This sponsorship is more than just a deal – it's a celebration of community, ambition, and shared values.”
Pictured: Katie Neary, operations director at Loom Loft; Danny Wilkins; Brad Hargreaves; and John Hurst, commercial director, Clitheroe FC (photo courtesy Clitheroe FC)
