Sleepeezee is set to make a splash at this year’s Bed Show with the launch of five new collections. The premium sleep brand says each “blends elevated style with uncompromising comfort that represents the brand’s dedication to exceptional craftsmanship, innovation and luxurious comfort”.
First up is a newly refreshed Ortho range, with enhanced spring counts and firmer support for customers, priced at Sleepeezee’s entry point, offering “exceptional value for money without compromising on quality”, says the manufacturer.
Next is a new memory collection featuring Serene foam, designed to offer a more sumptuous comfort. “Serene foam has the soft, cloud-like feel of memory foam but provides better airflow thanks to its microscopic air capsules throughout its design, helping to combat overheating,” Sleepeezee explains. “Serene is not affected by heat unlike traditional memory foam, so offers a more consistent overall performance and immediately responds to your body shape as you sleep for enhanced comfort.”
Then there is Tranquil Luxury. This range features responsive layers of latex and is finished with an internal tufted construction providing a smooth and soft sleep surface. The internal tufts help keep all of the comfort layers in place, meaning no glue has to be used, helping ensure the mattress can easily be broken down and recycled at the end of its life.
Alongside these stand-out new launches will be two new e-tail specific ranges, to help broaden online partner offerings, as well as new headboards that will offer more design choice for consumers.
“Sleepeezee remains committed to delivering innovative, high-quality sleep solutions that meet the evolving needs of our customers,” the manufacturer concludes. “Visit stand C50 to be the first to experience these new collections.”
Pictured: Mayfair 4700