Highgrove Beds is all set to launch several new products at this year's January Furniture Show (JFS), taking place at the NEC Birmingham from 19th-22nd this month.
The new mattresses incorporate unique features such as the AdvantEdge X Pocket Spring System, Coppersleep, Chirogel and Ergosense, and all boast a focus on healthier sleep.
The extensive Highgrove Collection ensures stockists can offer their customers plenty of options – including an extensive new range of contemporary bed frames that feature multi-choice comfort and support options. The bedmaker has also added new features and size options to its Ergomatic Adjustable Bed Collection, which will also be on show at JFS.
Highgrove continues to offer impressive value and service, alongside high-impact in-store retailer support, and says its ongoing commitment gives stockists a real competitive advantage and the opportunity for increased margins.
Head of marketing Shane Harding says: "With 98% of customers now receiving our Fastersleep within seven-day delivery service on virtually our entire product range, we have reduced the need for retail warehousing and improved customer cashflow. We're now confident that customers see us as a ‘one-stop shop’ for all their bed floor requirements."
See the latest Highgrove and HG Collections in person in Hall 5 at JFS.
