How are retail SMEs coping with today’s economic uncertainty, and what are the challenges they face? Earlier this year, conference call service…
In a difficult economy, marketing spend is often the first cost cut by a company looking to save money and play it safe – yet, as Mike Symes,…
Most business owners, directors and senior managers spend all of their working days – and sometimes several hours each day of their personal…
A recent member survey conducted by the Forum for Private Business (FPB) revealed that the average micro-, small- and medium-sized employer in…
Today sees the introduction of several key changes that small business owners should be aware of. To coincide with the October Common…
Not everyone has a huge marketing budget, or can afford to hire a marketing consultant, so here is a spectrum of kick-ass guerrilla weapons with…
Knowing your customer – their lifestyle, habits, likes and dislikes – is the most important element of every successful retailer, says Anthony…
Simply visit the magazine page to find the latest issue of the Furniture News trade magazine, plus supplements and back issues – following a…
One of the issues with seasonal products is there is seemingly only a market at specific times of year. This then raises the question of how to…
It can be easy to get caught up in the creativity of a branding exercise – choosing a logo, defining your primary and secondary colour palette,…
Are giveaways at exhibitions a great way to build your brand, attract footfall and generate new business? Or are they a waste of time and money…
Late payment remains arguably the biggest single problem faced by many smaller businesses, with a significant number of firms still folding…
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